ข่าวล่าสุดในวงการ Facebook / Meta

5 B2B marketing tactics beyond lead generation

High lead volume often hides deeper issues. Learn how to align your strategy with buyer behavior, intent, and long sales cycles. The post 5 B2B marketing tactics beyond lead generation appeared first on MarTech.

Digiday+ Research: Marketing workflows benefit from AI, but trust is still a barrier to adoption

Research shows that while marketers see AI's benefits, trust and complexity issues are barriers to widespread adoption.

Ad Tech Briefing: The days of bloat are over, as efficiency drives ad tech’s C-suite exodus

Faced with increasing competition from LLMs, ad tech players have to better demonstrate their value-add.

David’s Bridal invests in its creator strategy as part of its post-bankruptcy comeback

David’s Bridal is investing more heavily in creators as part of a broader push to modernize the business.

Why OpenAI is ‘running at lightning speed’ to build an ad business

The AI ad wars have officially begun, and OpenAI is staffing up and dropping rates to lure brands away from the likes of Meta and Google.

Adobe rebrands Experience Cloud as ‘CX Enterprise,’ goes all-in on AI agents

Adobe Summit 2026 reveals Adobe CX Enterprise, AI agents and new GenStudio modules to solve content and data bottlenecks. The post Adobe rebrands Experience Cloud as ‘CX Enterprise,’ goes all-in on AI agents appeared first on MarTech.

Meta and CBRE Invest in American Jobs Through New Fiber Technician Training Program

The LevelUp Fiber Technician Pathway is a training program designed to prepare people to fill fiber technician jobs at US data centers and our construction sites. The post Meta and CBRE Invest in American Jobs Through New Fiber Technician Training Program appeared first on Meta Newsroom.

How to unify and orchestrate your B2B data to drive revenue

Fragmented data breaks your go-to-market engine. Learn how to unify your B2B data, fix visibility gaps and drive more efficient revenue growth. The post How to unify and orchestrate your B2B data to drive revenue appeared first on MarTech.

Digiday+ Research: Agencies punt budget growth expectations to 2027 — while AI worries intensify

Agencies’ top concerns this year are client spending and the effects of AI, according to a Digiday+ Research survey conducted in the fourth quarter of 2025 among 62 agency professionals.

Why Mondelez is hiring a global lead to solve for AI-driven shopping bots

Agentic commerce has moved from hype to reality, prompting Mondelez to hire a global lead focused on the shift.

From page views to propensity: How the Daily Mail is retooling for a zero-click world

The pressure of zero-click underpins a wider product overhaul: games upgraded from sideshow to front door, new hubs like Crime Desk designed to keep niche communities coming back, an AI-powered dynamic paywall tuned to user behavior; a bigger bet on personalization and the app as

Now Rolling Out: Facebook’s Opt‑In Camera Roll Suggestions in the EU and UK

People in the EU and UK can now opt in to a new Facebook feature that surfaces photos and videos and suggests fun edits and collages. The post Now Rolling Out: Facebook’s Opt‑In Camera Roll Suggestions in the EU and UK appeared first on Meta Newsroom.

Meta Partners With Broadcom to Co-Develop Custom AI Silicon

We’re partnering with Broadcom to co-develop multiple generations of custom silicon, ensuring we have the compute foundation to deliver on our long-term AI ambitions. The post Meta Partners With Broadcom to Co-Develop Custom AI Silicon appeared first on Meta Newsroom.

Instagram Expands Teen Accounts Inspired by 13+ Content Ratings

Today, we’re announcing the expansion of Instagram’s age-appropriate 13+ content rating and Limited Content setting to India. The post Instagram Expands Teen Accounts Inspired by 13+ Content Ratings appeared first on Meta Newsroom.

Introducing Muse Spark: MSL’s First Model, Purpose-Built to Prioritize People

Muse Spark is Meta's most powerful model yet — it currently powers the Meta AI app and website, and will be rolling out to WhatsApp, Instagram, Facebook, Messenger, and AI glasses in the coming weeks. The post Introducing Muse Spark: MSL’s First Model, Purpose-Built to Prioritize People appeared fir

Can Europe Seize the AI Moment?

On March 24, Meta hosted ‘Build to Lead: The Brussels AI Symposium’ — bringing together European Parliament President Roberta Metsola, US Ambassador to the EU Andrew Puzder, Italian Vice Minister Valentino Valentini, UK AI Adviser Matt Clifford, and leaders from industry and civil society to ask a s

How to fetch unpublished “dark posts” created automatically by Facebook/Instagram ad creatives via the Graph API?

Custom events are not visible in ads manager Facebook

Facebook Ads Deep Link Tester throw error when sending Deferred Deep Links notification

Facebook Graph API - Application App Event Type Parameter Values